It used to be free. Can’t come around to paying for something that used to be free.
Basically, on the plus side the PBEM is no longer done through Facebook, but instead is available on the GameTableOnline page.
On the negative side, games now cost 27 cents per game.
I think the convenience (much less effort involved than say PBF here or TripleA PBEM) is worth the price–we’ll see how many agree. The application is still imperfect alas.